Moms on the ramp

Aditya Birla Memorial Hospital, Pune, honoured the spirit of motherhood with The Queen Contest, a unique initiative to bring together new and expectant mothers to grace the ramp. The grand fashion show witnessed more than 200 registrations amongst which 100 new and expectant mothers walked the ramp to be the Queen of their Naya Mehmaan at the Aditya Birla Memorial Hospital’s auditorium.

The participants beamed with pride as they graced the ramp in their best of attires in front of a panel of judges including Aarti Rane, PR Head, Jehangir Hospital; Corina Manuel, media professional; and Dr Sujata Rawat, chief of Clinical Services, SBI. The event was witnessed by an audience of more than 300, including families of the participants. 

The winners in the Expectant Moms category were awarded with hospital services like free delivery as 1st prize, 50 per cent and 25 per cent off on delivery for 2nd and 3rd prize winners.  For the new Mom category the 1st prize winner was given free consultation with gynaecologist and paediatrician for a year for both mother and child. The 2nd and 3rd prize winners received 50 per cent and 25 per cent off on consultation, respectively. 

The concept was well appreciated by the audience and participants. Overwhelmed with the response, the organisers concluded the event with a promise to make this an annual affair.