Eco-Friendly Cooling: Pottery Market Sees Rush for Earthen Water Pots Amid Rising Heat

Customers in Pune are showing a preference for pots made from white clay, red clay, and Chinese clay.
Pottery Market Sees Rush for Earthen Water Pots
Pottery Market Sees Rush for Earthen Water PotsTBC
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Pune: As summer temperatures continue to rise above 36°C, the demand for earthen water pots has surged across the city. Markets in Pune are witnessing large crowds eager to purchase these pots, which are often called the "poor man’s fridge" for their ability to keep water cool naturally.

The city streets are now filled with carts selling seasonal fruits like watermelon, grapes, and muskmelon, as well as shops offering Neera (palm nectar) and lemonade. The familiar sound of sugarcane juice machines is back, signaling the arrival of peak summer. Amidst all this, stacks of earthen water pots have become a common sight on the roadsides, drawing significant customer interest.

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Why Are Earthen Pots in High Demand?

With temperatures soaring, many people prefer drinking naturally cool water from earthen pots instead of refrigerated water, which is often considered harmful to health when consumed in excess. These pots provide a steady supply of cool water without electricity, making them an eco-friendly and cost-effective option.

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Types of Earthen Pots and Their Prices

Customers in Pune are showing a preference for pots made from white clay, red clay, and Chinese clay. Additionally, pots with built-in taps are gaining popularity due to their ease of use.

Here is a price breakdown of different earthen pots available in the market:

  • Large decorative pot – ₹400

  • Small pot – Starting from ₹100

  • Medium-sized black clay pot – Starting from ₹200

  • Medium-sized red clay pot – Starting from ₹300

How Do These Pots Keep Water Cool?

Earthen pots rely on the evaporation process to keep water cool. Unlike metal containers, which do not allow air circulation, clay pots have tiny pores that let water seep through to the surface. As this water evaporates due to external heat, the temperature inside the pot drops, ensuring a continuous supply of cool drinking water.

To enhance the cooling effect, many people wrap the pot in a damp cloth, which slows down heat absorption and keeps the water inside even cooler for longer.

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