Amazon has unveiled a bold plan to invest $35 billion in India by 2030, with a strong emphasis on advancing artificial intelligence and enhancing logistics infrastructure. This major commitment is one of Amazon's largest for any international market, adding to the $40 billion already invested since its entry into India in 2010.
“By 2030, Amazon plans to create one million additional job opportunities, boosting cumulative exports to $80 billion, delivering AI benefits to 15 million small businesses, hundreds of millions of shoppers, and providing AI education and career exploration opportunities to 4 million government school students,” the company said.
The new investment is intended to enhance the retailer's initiatives to improve its AI infrastructure, create jobs, expand its delivery network, and strengthen its competitive position in the increasingly crowded e-commerce market.
Amazon’s latest move comes as it accelerates its push into the rapidly growing 10-minute delivery sector, where competition has become fierce. The company faces tough rivals like Blinkit, Instamart, Zepto, BigBasket, and Flipkart Minutes, all of which are vying for a slice of the quick commerce market, despite rising cash burn.
As these competitors race to gain public market capital, Amazon is expanding its urban dark-store network at an impressive pace. Recently, the company announced plans to open two new dark stores every day in major metros, with a goal of reaching 300 locations by the end of the year.
Amazon’s India units have reduced costs by cutting advertising and employee expenses, leading to narrower losses in FY25. Revenue for Amazon Seller Services rose 19% to Rs 30,139 crore, marking a strong recovery. Similarly, US tech giants like Microsoft and Google are investing heavily in India, with plans of $17.5 billion and $15 billion, respectively.