Pune: Marking International Women’s Day, Shell Lubricants India has partnered with Sakal to host a Women’s Bike Rally, celebrating the determination and strength of female riders.
Under the theme ‘Rukna Mushkil Hai’, this initiative highlights the resilience and spirit of women on the road and beyond. With over 1,000 passionate female riders who participated, the rally aims to showcase women’s empowerment, unity, and strength.
Speaking about the collaboration, Amit Ghugre, Chief Marketing Officer, Shell Lubricants India, emphasized the brand’s commitment to supporting women at every step of their journey.
“This partnership reflects our dedication to empowering women, not just as riders but in all aspects of life. Their unstoppable energy inspires us, and we are honored to be part of this celebration,” he said.
