Great news for Airtel fans! Bharti Airtel announced on Thursday that it is bringing Adobe Express, the easy, create-anything design app, to its 360 million customers across India. With this powerful tool, users can now design high-quality social media posts, marketing materials, short videos, and more with ease. Adobe Express Premium, valued at ₹4,000, is being offered free for a full year, giving Airtel customers the chance to unleash their creativity and produce professional-grade content at no cost.
“This partnership is about more than technology. It is about empowering millions of Indians with cutting-edge AI tools to create and innovate. From a student crafting their first resume to a small business owner designing a poster or a creator editing videos for followers, we want to empower every Airtel customer with the tools for self-expression,” Siddharth Sharma, CEO — Connected Homes and Director — Marketing, Bharti Airtel, said.
Airtel customers, encompassing those using mobile, Wi-Fi, and DTH services, will have access to the Adobe Express Premium subscription. This subscription can be obtained through the Airtel Thanks App without the need for a credit card, according to the announcement.
Airtel’s Adobe Express subscription offers users a powerful and easy-to-use design toolkit, enabling them to create professional-quality content quickly. It provides:
Access to thousands of professional design templates, including options for Indian festivals, weddings, and local businesses
AI-powered features such as: Instant background removal,
Custom image generation and One-tap video editing
Premium Adobe Stock assets
Over 30,000 professional fonts
100GB cloud storage
Advanced tools including auto captions and instant resize
No watermarks and seamless sync across devices
With thousands of templates, AI-driven editing features, premium assets, and multi-language support, the service makes content creation accessible to customers of all skill levels.