Amazon's Prime Day 2026 is officially live in India, marking the 10th anniversary edition of the sale. Running from July 4 to July 6, Prime members get a full 72 hours to shop discounts across smartphones, laptops, TVs, audio gear, appliances, fashion and more. The sale closes at 11:59 PM on July 6.
To mark the milestone, Amazon is offering new members a flat Rs. 500 off on an annual Prime membership at just Rs. 999, with plans starting at Rs. 299 per year.
Smartphones
The Samsung Galaxy S25 Ultra 5G is listed at Rs. 84,999 with exchange benefits of up to Rs. 66,000 and no-cost EMI for up to 12 months. The OnePlus 13 is priced at Rs. 49,999, the Samsung Galaxy M47 5G at Rs. 22,999, and the iQOO Z11x at Rs. 19,999. The lineup also includes the OnePlus Nord 6, Redmi A7 Pro 5G and iQOO 15R.
Laptops and Electronics
Up to 40 per cent off on laptops and tablets, with the Dell 15 13th Gen Intel Core laptop among the highlighted offers. Electronics, accessories and wearables are listed at up to 80 per cent off.
TVs and Appliances
Amazon has confirmed discounts of up to 65 per cent on smart TVs, with Sony, LG and Samsung as the headline brands, alongside TCL, Philips and Vu. On appliances, the Samsung 653L AI Side-by-Side Smart Refrigerator is at Rs. 64,990 against an original price of Rs. 79,990, the LG 655L Side-by-Side Refrigerator at Rs. 61,990, and the Hitachi 1.5 Ton 3-Star Inverter Split AC at Rs. 31,450.
Audio and Amazon Devices
The Echo Dot Max is available at Rs. 8,999, the Echo Show 8 at Rs. 17,999, a flat Rs. 7,000 off — and the Fire TV Stick HD at Rs. 2,999, down 45 per cent. The Fire TV Stick 4K Plus is listed at Rs. 4,499.
Bank Offers
SBI debit and credit card and Axis Bank credit card holders get an additional 10 per cent savings on top of sale prices, along with unlimited 5 per cent cashback on the Amazon Pay ICICI Bank credit card. On higher-ticket items like laptops and TVs, stacking these offers can translate into significant savings at checkout.
Prime Day 2026 also features over 500 new product launches from more than 100 Indian and global brands. The sale ends at 11:59 PM on July 6.